DSTNCT is a Singapore creative agency with a published offer spanning integrated marketing, branding, social, media planning, influencers, public relations, digital products and experiential work. Its AIA Glow Festival case describes repositioning the event around audience motivations rather than its activity list. The agency also publishes youth and cultural campaigns. Buyers should distinguish the evidenced strategy and creative work from event operations or technical delivery that may need separate partners.
Singapore, Singapore
Best suited to
Singapore-focused consumer, cultural or public-facing organisations needing a coordinated campaign across audience insight, content, communication and live experiences.
Added after the 2026 ranking closed, with no ranking position, capability score or award.
The Maps link is for finding the office, not a verified Business profile. Links checked . External profiles and reviews are maintained by their respective platforms.
Client feedback
Ratings and reviews
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Services and delivery
The official contact page lists 231 Mountbatten Road, Block C Level 3, Singapore 397999. The LinkedIn company page matches the website and address. A verified Google Business link was not established.
Set out the audience, Singapore or regional markets, desired behaviour and the campaign's relationship to existing brand or public-sector programmes. Commission clear stages for insight, positioning, creative development, channel delivery and evaluation. Ask for one accountable lead and a responsibility matrix covering media, creators, PR, production, event partners and any digital build. Define procurement requirements, language and accessibility standards, consented data handling and approval authority. Specify deliverables, rights, revisions and support after launch. Standard fees and current team availability were not established in the reviewed sources.
Integrated marketing and branding
Integrated marketing and branding are named services. Translate the business problem into an audience proposition before deciding channels. Ask for the research inputs, campaign architecture and decision process, including how the identity or message will be maintained across agencies and internal teams.
Social and content form part of the published offer. Specify a content system, publishing cadence, formats and approval times rather than requesting an undefined volume of posts. Agree community moderation, accessibility, language versions and the handover of editable source material.
The agency lists media planning, influencer marketing and public relations. Define the boundary between planning and buying, and separate spend, creator charges and agency fees. Require disclosure, brand-safety checks and reporting that does not combine earned estimates with verified paid delivery.
Products and platforms, UI/UX and data and technology appear in the service catalogue. A digital brief should state user journeys, systems, security, accessibility and support needs. Ask which engineering capability is direct, what is subcontracted and who maintains the product after acceptance.
Experiential is a published capability, supported by event-related campaign examples. Buyers should distinguish brand and marketing scope from venue, technical production and event operations. Agree permits, safety, insurance and attendee-data responsibilities, plus measures of participation and follow-on behaviour.
Published work: AIA Glow Festival: audience-led event positioning
DSTNCT identifies itself as the festival's marketing and branding agency. Its case describes moving the proposition away from a list of yoga, music, food and running activities towards the audience's need to pause and unwind. The account distinguishes marketing from AIA's event partner, Exceed Sports & Entertainment. It is evidence of positioning and campaign thinking, not independent proof of ticket-sales uplift or a current AIA engagement.
Published by the agency. Results have not been independently verified.
Fit and limitations
The published catalogue is broader than the detailed evidence available for every discipline. Confirm comparable recent platform builds, media responsibilities and proposed staff rather than assuming equal depth across services. Event case studies may involve specialist operators and other partners. Selected agency accounts do not independently establish commercial outcomes, and past work does not prove an ongoing client relationship.
Pricing and engagement
No verified retainer or rate is recorded in this profile. Ask for a scope-specific quote, including the billing currency, taxes, media spend, production costs and any local delivery partners.
Agree the named team, approval responsibilities, reporting timetable, usage rights and handover before commissioning work. These are procurement considerations, not confirmed contract terms.
Questions for your shortlist
How would you test a positioning change comparable to AIA Glow Festival's shift from activities to audience motivation, and distinguish awareness from attendance or behaviour change?
Which team or partners deliver media, influencers, PR, event operations and platform engineering, and who owns campaign data, code and final creative assets?
Sources reviewed
5 public sources reviewed. Checked 14 October 2026. Added 14 October 2026.
DSTNCT is a Singapore creative agency with a published offer spanning integrated marketing, branding, social, media planning, influencers, public relations, digital products and experiential work. Its AIA Glow Festival case describes repositioning the event around audience motivations rather than its activity list. The agency also publishes youth and cultural campaigns. Buyers should distinguish the evidenced strategy and creative work from event operations or technical delivery that may need separate partners.
Who is DSTNCT best suited to?
Singapore-focused consumer, cultural or public-facing organisations needing a coordinated campaign across audience insight, content, communication and live experiences.
How is DSTNCT priced?
No verified retainer or rate is recorded in this profile. Ask for a scope-specific quote, including the billing currency, taxes, media spend, production costs and any local delivery partners.
How should I assess the proposed engagement?
Set out the audience, Singapore or regional markets, desired behaviour and the campaign's relationship to existing brand or public-sector programmes. Commission clear stages for insight, positioning, creative development, channel delivery and evaluation. Ask for one accountable lead and a responsibility matrix covering media, creators, PR, production, event partners and any digital build. Define procurement requirements, language and accessibility standards, consented data handling and approval authority. Specify deliverables, rights, revisions and support after launch. Standard fees and current team availability were not established in the reviewed sources.
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