The local market
Dublin is the main centre in Ireland’s shortlist, although Core Optimisation represents Shannon. Wolfgang Digital ranks first locally, with eCommerce, analytics and international SEO among the strongest recurring disciplines. Ireland can suit organisations seeking an English-speaking European base, particularly where UK, EU and North American search requirements overlap.
The service brief
Ask every shortlisted agency to show recent content work that resembles your site, market and internal delivery model. Confirm which recommendations the agency will implement, which require your team and how success will be measured.
The commercial comparison
The shortlist contains 0 in $, 3 in $$, 3 in $$$. Treat the bands as a starting point for scoping, not a quality scale. Use one written brief so team seniority, included work, contract length and reporting can be compared fairly.