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Agency comparison · 2026

Reviewed 30 August 2026

Yoghurt Digital vs Intelligent Resourcing

We recommend Yoghurt Digital when an ecommerce brief needs organic discovery and the on-site buying journey improved together. Its SEO and content offer includes AI-search work, while the Jurlique and Ted’s Cameras cases cover migration and conversion-related delivery. AI visibility is only one part of that appointment.

Compare the working models

Yoghurt Digital vs Intelligent Resourcing: services and engagement
What mattersYoghurt DigitalIntelligent Resourcing
Relevant briefEcommerce SEO, migration support and conversion work within one coordinated website programme.B2B GEO content with AI visibility measurement and access to CRM and automation services.
AI-search workExplicitly documented in its service information.Explicitly documented in its GEO service.
Published exampleJurlique website migrationKynection: an agency-reported B2B software case.
Price band$$$$
EngagementAsk whether discovery, migration support, content and experimentation are included in one scope or separate projects. Specify release dates, analytics continuity and post-launch checks for any migration.A blueprint followed by GEO retainers; the published service specifies a six-month minimum. Confirm current terms.

This recommendation is specific to the brief above. It is not a head-to-head performance test or a claim that one agency is universally better.

The practical difference

A retailer planning a website change needs migration controls, product discovery and conversion measurement as well as AI citations. Yoghurt Digital publishes work in those areas. Intelligent Resourcing’s B2B content and CRM-oriented offer may be relevant to a different acquisition model; ask both teams to address the specific website and customer journey in the brief.

The Jurlique study describes consolidating multiple sites and optimising pages as part of an international website change. Its wider case studies include user research and A/B testing, making the handover between search and conversion work an important part of the brief.

What the published evidence shows

Yoghurt reports improved organic traffic and revenue after migration and optimisation work for Jurlique. The useful comparison is the combined technical, content and international-site brief; the reported results remain the agency’s account.

Intelligent Resourcing publishes a Kynection case involving B2B software content and AI-search measurement. It supports a discussion of its method, but it is the agency’s own account. Ask for the prompt set, reporting period and attribution behind any proposed benchmark.

Which agency suits the brief?

Choose Yoghurt Digital if

Ecommerce teams needing site migrations, organic growth and conversion improvement considered together.

Consider Intelligent Resourcing if

You need B2B content architecture and AI-search reporting alongside CRM enrichment or go-to-market automation. Those are concrete parts of its published offer, and may suit a brief centred on sales operations.

Before signing

  • How will migration risk, organic product discovery and conversion testing be prioritised together?
  • Ask both teams to separate AI mentions, citations, referred visits and qualified enquiries in a sample report.
  • Confirm implementation ownership, approval time, fees, minimum term and access to your data when the engagement ends.

Frequently asked questions

How should I compare Yoghurt Digital and Intelligent Resourcing?

Start with the delivery responsibilities in your brief. How will migration risk, organic product discovery and conversion testing be prioritised together? Request a named team, relevant work and the same written scope from both agencies.

Does a broader agency offer mean weaker SEO?

No. Service breadth does not establish technical depth in either direction. Compare the technical work, relevant examples, people responsible for implementation and the measurements included in the proposal.

Are these prices and results guaranteed?

No. Price bands are comparison guides, not quotations. Published case studies are agency accounts and have different clients, periods and attribution methods. Request current fees and a relevant reference before appointing either agency.

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