Global rank #106
ShapeWin
- Location
- Tokyo, Japan
- Primary service
- Content
- Client fit
- Growth
- Price band
- $$
- Technical SEO
- Strong
- AI search
- Supporting capability
- Implementation
- Strategy-led
- Evidence
- 1 source
Agency comparison
ShapeWin vs Willgate
ShapeWin and Willgate both list Content. Compare their published work, delivery model and fit for your brief. Both are based in Tokyo, Japan.
At a glance
Side-by-side comparison
| Metric | ShapeWin | Willgate |
|---|---|---|
| Global rank | #106 | #108 |
| Location | Tokyo, Japan | Tokyo, Japan |
| Primary specialisation | Content | Content |
| Other services | Digital PR and International SEO | SEO and Growth |
| Technical SEO | Strong | Strong |
| AI-search position | Supporting capability | Supporting capability |
| Implementation | Strategy-led | Strategy-led |
| Strategic breadth | Focused | Focused |
| Public evidence | 1 source | 1 source |
| Client fit | Growth | Mid-market |
| Price band | $$ | $$ |
Global rank #108
Willgate
- Location
- Tokyo, Japan
- Primary service
- Content
- Client fit
- Mid-market
- Price band
- $$
- Technical SEO
- Strong
- AI search
- Supporting capability
- Implementation
- Strategy-led
- Evidence
- 1 source
Service and delivery
How the agencies differ
Listed capabilities
ShapeWin lists Digital PR and International SEO. Check relevant client work and the proposed team for these services.
Willgate lists SEO and Growth. Check relevant client work and the proposed team for these services.
Client model and sources
ShapeWin is classified for growth organisations at $$. Willgate is classified for mid-market organisations at $$. The bands are relative positions within this directory, not fee quotes or quality scores.
1 public source supports the ShapeWin profile; 1 supports Willgate. Both appear in the Japan country ranking.
The published dataset does not contain live availability, named project teams, contract terms or proposal-level scope for either agency.
Strongest fit
Where each agency stands out
Consider ShapeWin for a brief centred on Digital PR and International SEO. Confirm the scope, delivery team and fees directly.
ShapeWin profileConsider Willgate for a brief centred on SEO and Growth. Confirm the scope, delivery team and fees directly.
Willgate profileFrequently asked questions
ShapeWin and Willgate
Which agency ranks higher: ShapeWin or Willgate?
ShapeWin ranks higher at #106 globally; Willgate is #108.
How do ShapeWin and Willgate compare on price?
ShapeWin is placed in the $$ relative price band and Willgate in the $$ band. The symbols are directory comparison bands, not quotations.
What services do both agencies list?
Content appear in both profiles.
Explore the evidence behind this comparison.
Data checked 10 September 2026. Price bands are relative, not quotations.